Meet Our Experts

Our leadership team, backed by over 100 years of collective hospitality experience, blends deep expertise with innovative strategies to deliver exceptional results. We take pride in staying ahead of the curve and continually raising the bar. Supported by a network of independent hospitality consultants, we bring a hands-on, collaborative approach to every project.

Don Mims

Founder & CEO


With 20+ years in hospitality, Don has a proven record of driving profitability, transforming businesses, and delivering exceptional guest experiences. His leadership has made the company a trusted partner for innovative solutions.

Carlos Alvarez 

Vice President of Service


Carlos brings 25 years of extensive expertise in service delivery, hotel and asset management, and operational optimization, driving business growth while prioritizing client satisfaction.

David Johnson

Vice President of Operations


With over 30 years in the hospitality industry, David's expertise spans sales, marketing, and operations, with a focus on full-service and limited-service hotels, as well as vacation rentals.

Luca Russo

Director of Food & Beverage 


Luca has 15 years of experience in restaurant operations, kitchen management, and event services, with expertise in staff training, menu development, and cost control.

Olivia Smith

Director of People & Culture 


Olivia is a seasoned human resources leader with 28 years of experience and is passionate about creating positive, collaborative work environments that empower individuals.

Sophia Williams

Director of Spa Facilities 


Sophia has 18 years of experience in luxury hospitality and wellness, driving operational excellence and revenue growth as Director of Spa Facilities.

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